Why using a media when you can become one ?

Client:
ADB Safegate
Release Date:
Category:
Brand experience
A global player in delivering airport performance, ADB SAFEGATE aims to be the first-choice partner to airports, airlines and Air Navigation Service Providers by delivering integrated solutions that raise efficiency, improve safety, boost environmental sustainability and reduce operational costs.
With more than 1,200 employees, they serve more than 2,500 airports in more than 175 countries. It was time for ADB SAFEGATE to be recognized as THE airport performance expert.

Driving the reference media on such universe is a great way to communicate their position in and to the market. AIRPORT PERFORMANCE INSIGHTS was launched as a new magazine and content hub with an unique identity but marked as « powered by ADB SAFEGATE ». This allows the magazine to have a wider audience than ADB SAFEGATE’s clients as it is not presented as a commercial tool of the company. Both magazine and online content hub offer insights, expertise and inspiration for and by airport industry players -all aimed at helping managers, directors and their teams optimize airport performance in all its dimensions and deliver outstanding experiences to their customers.

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